Beauty is a personal matter

Love your beauty: a continuous promise that translates into a real commitment, far beyond the world of cosmetics. BECOS supports Pink is good, the Veronesi Foundation project which has two major objectives:

• Promote prevention, which is essential for identifying the disease in the very early stages, and providing information on the subject in a serious, accurate and updated way.
• Give concrete support to scientific research, financing cutting-edge projects and supporting the work of doctors and researchers who have decided to dedicate their lives to the study and treatment of typically female tumors (uterus, breast, ovary) in Italian centers of excellence.

2021
Becos finances six months of work by a deserving researcher committed to fighting breast cancer through the purchase of Superbody products, the proceeds of which are donated to scientific research.

2022
Becos continues the pink adventure with Fondazione Veronesi, becoming a partner of the Le Pink Ambassador project: women who, after having faced cancer, have chosen to train and run a half marathon to promote the importance of physical activity as a fundamental weapon for prevention, and raise funds to support scientific research on female cancers.

2023

Becos renews its commitment to women's health for the third consecutive year, financing six months of work by a researcher involved in the study of breast cancer, through the proceeds from the sale of the Tone Body Set.